Novig Review

Here’s a sneak peek into our review of Novig, a sweepstakes prediction market app that’s particularly popular among the sports crowd:

Find PredictionPro’s full Novig review below so you can see why it earned our 4.1/5 rating. We explain how the generous welcome offer, true zero-commission trading, & high iOS rating build trust while being tempered by thinner liquidity in niche markets and a shifting regulatory footprint.

PredictionPro’s Rating of Novig

PredictionPro rates Novig a 4.1/5. The welcome offer stands out as one of the most accessible in the prediction market space — no deposit is required to receive your initial 1,000 Novig Coins and 5 Novig Cash, making it a genuinely low-friction entry point for new traders.

The added 10% first-purchase discount sweetens the deal further. For a platform that only launched its sweepstakes model in 2024, the breadth of sports markets and the peer-to-peer exchange structure are impressive.

Where Novig earns extra credit is its commitment to zero-vig trading. Unlike traditional sportsbooks that bake a house edge into every line, Novig removes that structure entirely, letting users trade predictions directly with one another at more competitive prices.

The tradeoff is that liquidity can thin out in less popular markets, which is reflected in the score. As Novig’s pending CFTC application progresses, traders should watch for a potential transition to full federal regulation — a move that could significantly expand its reach and product depth.

See how we calculated this score using the PredictionPro 5-Star Audit System.

Novig’s Pros and Cons

Here are Novig’s pros and cons at a glance:

Novig Welcome Bonus Details

While the no-vig model is the main draw, we recommend using the welcome offer to test Novig’s peer-to-peer execution and order book depth without risking significant capital.

If you need help claiming the welcome bonus, check out our complete guide to the Novig promo code.

How to Sign Up for Novig

Here’s how to get started at Novig:

1. Download the app. Once available, tap our links to download the official Novig app from the App Store (iOS) or Google Play (Android) — Novig is a mobile-first platform.
2. Tap “Sign Up.” Enter your full name, email address, date of birth, home address, and the last four digits of your SSN when prompted.
3. Enter the promo code. When you reach the promo code field during registration, enter our exclusive code to unlock the welcome offer.
4. Verify your identity. Upload a government-issued ID such as a driver’s license or passport if prompted — required for sweepstakes compliance and prize redemptions.
5. Link a payment method. While no purchase is necessary to trade at Novig, you can link a card, ewallet, etc. to buy Novig Coins.

Is Novig Legal?

Yes — with important nuance. Novig is a legal platform in the U.S., but it currently operates under a sweepstakes model rather than as a state-licensed sportsbook or CFTC-regulated exchange.

Via its sweepstakes model, Novig offers two separate virtual currencies — Novig Coins and Novig Cash. Because users don’t trade with real money, Novig remains compliant with sweepstakes regulations in eligible states.

Sweepstakes operators are regulated by the Federal Trade Commission (FTC) and state sweepstakes laws rather than a state gaming commission or federal derivatives regulator. This is a meaningful distinction: the protections afforded to users are different from those at a fully licensed sportsbook or a CFTC-designated exchange like Kalshi.

Looking ahead, Novig is actively pursuing federal regulatory status. Ludlow Exchange, LLC — listed with Novig as its holding company — filed a pending Designated Contract Market (DCM) application with the CFTC in January 2026. If approved, Novig would be permitted to offer event contracts nationally under full federal supervision, aligning it with operators like Kalshi and Polymarket.

Where Can I Use Novig?

Novig is available in more than 40 states thanks to its sweepstakes-style structure and peer-to-peer exchange model, operating in many jurisdictions where standard online sportsbooks are not available.

According to Novig’s website, the app is live in these states: AK, AR, DE, FL, GA, HI, IL, IN, IA, KS, KY, ME, MD, MA, MN, MS, MO, NE, NH, NM, NC, ND, OH, OK, OR, PA, RI, SC, SD, TX, UT, VT, VA, WV, WI, WY.

Novig either bans sweepstakes prize redemption or is completely unavailable in these states:

• Alabama
• Arizona
• California
• Colorado
• Connecticut
• Idaho
• Louisiana
• Michigan
• Montana
• Nevada
• New Jersey
• New York
• Tennessee
• Washington

The list of available regions has shifted over time as some states have moved to restrict sweepstakes-based gaming platforms.

For instance, states like New York and California have enacted sweepstakes gaming restrictions, and Novig’s availability in those markets has been subject to change.

Novig launched in 2024 as a licensed sports betting operator in Colorado but shifted to a peer-to-peer model available in over 30 U.S. states later that year, and the number of operating jurisdictions has narrowed in some regions as sweepstakes gaming operators have come under fire.

Once Novig shifts to a CFTC model, it will be under federal supervision and may be available in more states. But the federal jurisdiction of prediction markets is also being questioned, so Novig will likely continue to see state challenges.

How Does Novig Work?

Novig is a peer-to-peer sports prediction market that operates as an exchange with a “no-vig” model — instead of setting lines and baking in a house edge like traditional sportsbooks, users trade directly with one another in a transparent and market-driven experience.

Novig operates under a sweepstakes model using two virtual currencies: Novig Coins and Novig Cash. Take a look at the difference between the two:

One key distinction from true prediction markets like Kalshi: once your bet is matched on Novig, it stays locked in escrow until the event settles.

You cannot sell or cash out a matched position the way you would on a financial exchange — sweepstakes rules require fixed prizes and don’t permit in-event financial trading. Users can, however, hedge by placing a matching position on the other side.

You don’t need any specialized trading knowledge to get started; simply browse available markets, pick your price and preferred currency, and Novig matches you with another user on the opposite side.

What Can I Trade on Novig?

Novig is a sports-first prediction market. Here’s a breakdown of the available market categories:

Sports

Novig is an alternative to a sportsbook for sports fans who want better odds or don’t have access to betting sites.

Novig lets you make predictions on the following sports and markets:

🏈 Sports	📲 Market Types
NFL, NBA, NHL, MLB	Moneylines
NCAAF, NCAAB, NCAAW	Point Spreads
WNBA	Totals (Over/Under)
Tennis	Player Props
Golf	Parlays
UFC
Soccer

Props & Alternative Lines

Novig offers unique props that are rarely seen on prediction market platforms, such as first basket scorer, passing completions, and anytime TD scorers. You can also flip any market from “Take” to “Make” and set your own custom odds, which are then posted for other users to accept.

Esports & Entertainment

Novig has expanded its market menu to include select esports and entertainment markets. Availability of these markets can vary by season and demand.

Novig App Review

Positioning itself as the first prediction market app built specifically for sports, Novig is available on both the App Store and Google Play Store.

The iOS experience has received the strongest praise from users. User reviews on social media and the App Store consistently praise the iOS Novig app for responsiveness and speed, while the Android app receives more mixed feedback with some bug reports and performance issues on certain devices.

In our testing, we found the app’s design to be clean and sports-forward, with a toggle at the top right corner to switch instantly between Novig Coins and Novig Cash modes.

The home screen can feel crowded, with promos, filters, and markets all competing for attention in the same space, and the line-adjusting tool for spreads and totals can be awkward to use.

That said, core functions — browsing markets, placing trades, and reviewing your portfolio — work smoothly. Novig carries a 4.7-star rating among iOS users and a 3.8-star rating from Android users. The iOS vs. Android discrepancy isn’t a huge cause for concern, as prediction market apps across the board tend to offer better UX on Apple devices.

Novig on Desktop

While you must use the app to access the welcome bonus, Novig also offers a desktop experience.

The operator was previously mobile-only but rolled out a desktop platform in late 2025.

Its web interface is decidedly secondary to the mobile experience. On desktop, Novig provides access to markets and account management without the polished feel of the iOS app. Most of the platform’s features — including the custom odds-setting tool and the portfolio view — are available on desktop, but the layout is less optimized for the trading workflow.

For casual users who want to check market prices or review their open positions from a laptop, the desktop site works fine. However, active traders and anyone looking to use the full suite of Novig’s peer-to-peer features will find the mobile app to be the significantly better experience.

How to Trade at Novig

Trading on Novig is straightforward once you understand the dual-currency system.

Here’s how to place your first position:

1. Toggle your currency. At the top right of the app, select whether you want to trade in Novig Coins (free play) or Novig Cash (real-prize eligible).
2. Choose a sport and market. Browse the available sports and select an event. Pick the market type — spread, moneyline, total, or prop.
3. Take or Make an offer. Either accept an existing price posted by another user (“Take”), or flip to “Make” and set your own custom odds to post to the market.
4. Get matched. Once another user accepts your offer (or you accept theirs), the trade is locked in and held in escrow.
5. Wait for settlement. After the event concludes, winning positions are paid out in Novig Cash or Coins based on the agreed odds.

Trading Performance: Speed, Liquidity, and Slippage

Novig’s performance characteristics are closely tied to the peer-to-peer model — unlike a market-maker exchange, trade execution depends on other users being willing to take the other side of your position.

Speed

In testing by OddsShark, browsing markets, placing or matching predictions, reviewing current offers, and currency switching all went off without a hitch.

The app’s responsiveness under normal conditions is strong, particularly on iOS. High-traffic moments — major playoff games, Super Bowl, March Madness — can create delays in match fills since you depend on another user to be on the opposite side, rather than an automated market maker absorbing your position instantly.

Liquidity

Novig reported annualized trading volume exceeding $4 billion in 2025, representing more than 10x growth from the prior year, which signals a meaningful increase in market depth.

Liquidity is strong on major sports, but it can tail off in smaller markets. For large trades ($500+) on NFL, NBA, or MLB primetime games, you’re unlikely to encounter difficulty getting filled. For niche props or less-watched leagues, your position may sit unmatched for an extended period.

Execution

Because Novig uses a true peer-to-peer model rather than a market maker, slippage in the traditional sense is limited — you set a price, and a user either takes it or doesn’t. There’s no automated counterparty moving the price against you mid-order.

The practical risk isn’t slippage; it’s non-fill. In thin markets, your custom offer may simply go unmatched, particularly if you’re pricing aggressively. Despite having a large number of prop and alternate line markets, they often have no or little liquidity, meaning you may not be able to get your position filled. Sticking to major game markets significantly reduces this risk.

Review of Banking at Novig

Novig uses a virtual currency purchase model rather than traditional prediction market deposits. You purchase Novig Coin packages using real money, which may include bonus Novig Cash. Winnings in Novig Cash are then redeemable as real prizes. You cannot purchase Novig Cash directly.

Purchases

Novig supports several payment methods for purchasing Novig Coin packages:

Note: No additional fees disclosed for any payment method.

Prize Redemption

Instead of traditional prediction market withdrawals, Novig allows users to redeem Novig Cash for prizes. Keep these minimum and maximum limits in mind:

Novig has limited redemption methods compared to other prediction market apps:

Other Fees

Novig’s core model is commission-free on trades. Withdrawals are fee-free, though Novig does not support crypto redemptions.

Novig Customer Service Review

Novig’s support is primarily app- and community-driven, with response quality generally praised for account-specific issues.

Novig vs. Competitors

Novig sits in an interesting position — it’s a sweepstakes prediction market app that specializes in sports markets. It’s not a CFTC-regulated exchange like Kalshi (yet), making it more similar to an app like ProphetX.

Here’s how Novig stacks up against competitors:

Novig Timeline

Check out Novig’s highlights throughout the years:

• February 2026: Novig raised a $75 million Series B led by Pantera Capital, disclosing over $4 billion in annualized trading volume and 100,000+ traders on the platform.
• January 21, 2026: Novig, operating as Ludlow Exchange LLC, submitted a pending Designated Contract Market (DCM) application to the CFTC.
• 2024: Novig initially sought state sports betting licenses and launched as a betting exchange in New Jersey and Colorado before pivoting to a sweepstakes-based dual-currency system later that year.
• 2021: Novig founded by Harvard graduates Jacob Fortinsky and Kelechi Ukah with the vision of building a commission-free sports trading platform.
• September 2025: Novig raised $18 million in a Series A round to expand its product and user base.

Novig Partnerships

Novig has cultivated several partnerships to support its growth and market presence:

• Pantera Capital: Pantera Capital led Novig’s $75 million Series B funding round in February 2026, with participation from Multicoin Capital, Makers Fund, and Edge Equity.
• Forerunner Ventures, Perceptive Ventures, and NFX: Existing investors who participated in the Series B round alongside new strategic capital.
• Makers Fund: A gaming-focused venture fund that has backed Novig across multiple funding rounds, signaling confidence in Novig’s sports exchange model.

Responsible Trading at Novig

Novig incorporates responsible gaming practices consistent with sweepstakes platform standards. The platform includes the following features and resources:

• 21+ requirement: Novig requires all users to be at least 21 years of age — a higher bar than many prediction market competitors.
• No purchase necessary: The sweepstakes model means users can participate using mail-in requests for Novig Cash without ever spending money.
• Geolocation verification: The platform uses active geolocation checks to ensure users are in eligible states before they can access trading.
• Problem gambling resources: Novig surfaces responsible gaming messaging including the national helpline number 1-800-GAMBLER in its marketing and app materials.
• Identity verification before redemption: KYC checks are required before any prize redemption, which adds a layer of user accountability.
• Gameplay limits: Novig allows users to restrict their gameplay by time or purchases. You may even close your account permanently.

Novig Review FAQs

See below for more answers to questions you may have about Novig: